Beauty of Joseon

Hanbang is traditional Korean herbal medicine. In skincare, it means using time-honoured ingredients like ginseng, rice, red bean and mugwort to nourish and balance the skin. Beauty of Joseon pairs these with modern actives like centella, vitamin C, retinal and PDRN for gentle, effective results.

Yes. Beauty of Joseon formulates its range without parabens and sulfates, and focuses on gentle formulas suitable for sensitive skin. Always check the ingredient list on each product page if you have specific sensitivities.

• For a daily glow: the Beauty of Joseon Relief Sun: Rice + Niacinamide, a lightweight, moisturising sun cream and one of the brand’s most loved products.
• For brightening: the Light On Serum: Centella + Vita C, which helps even out skin tone.
• For a weekly treat: the Ground Rice and Honey Glow Mask, a wash-off mask that gently exfoliates and leaves skin soft and radiant.

• Dull or uneven skin: the Light On Serum, with centella and vitamin C.
• Enlarged pores and firmness: the Pore Firming Serum: Red Bean PDRN + Peptide, with PDRN and peptides.